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Blush All Day Campaign — Wander Beauty
Launching the hydrating blush with the all-day flush. The goal was to break down the technology behind the blush in a clean and digestible manner across multiple channels. My role was lead designer and I also helped find inspiration for both the model and product shoots.
Creative Director and Product Photographer: Lindsay Ellingson
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For this campaign, explaining what made this powder blush so hydrating was a priority. I created clean, animated graphics to be used across multiple channels to inform the customer without being overwhelming.
Emails
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PR Mailer Concept, Mailer Card, and Digital Press Release
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PDP Assets
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Website Banners (Launch + Promo)
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